About

/ei • one • oh • kay/; /ei • ten • kay/; /ei • ten • thousand/; /alpha • ten • thousand/

a10k is a multi-discipline creative studio practicing innovation via generalization.

There is no practical limit to scope of applicability and no ultimate goal or destination; the purpose is simply to innovate. This provides inherit relevance to every challenge undertaken, along with the perspective to implement practical solutions. This includes, but is not limited to, disciplines like: lifestyle, health, recreation and art.

Technology is almost always present in all areas of research because it is almost always present in our daily lives. It need not be complicated or evolving, as in the case of robotics or artificial intelligence, simple hand tools which have been passed down for centuries are often still very relevant. Software and hardware are experiencing incredible growth in terms of creative accessibility to the individual which enables intelligent management and control of anything.

It may seem that the fundamental requirements for modern life have already been solved, but this ignores many circumstances present in even the most developed societies. Through research and development of new and old techniques, opportunities still exist to improve daily life. When considering these processes, in addition to physical realities, our complex psychological needs should not to be underestimated.

Nothing happening here is magic (yet) and everything is ultimately the responsibility of a human being just like you. Anyone can learn to think independently and innovate from their own perspective; the greatest challenge is not in specialized skill building, but in choosing to take responsibility for the future.